IT STARTED WITH A DREAM
ABSTRACT was founded in the summer of 2019 by creative Jules M. originally based out of Virginia. Throughout his childhood and schooling career Jules experienced firsthand the desire to own clothing incorporating higher design, quality, and unique color. To him, clothing was a statement of personal accomplishment, as well as an external view into an individual's creative interests. Contemporary design regularly played a large role in his early experimentation with drawing and 2D elements which ultimately led him to the creation of his label. ABSTRACTBYJULES is designed to expose the wonderful freedom within the world of fashion as well as disprove the narrative that a designer must be pre-established in order to produce unique silhouettes.
THIS BRAND REJECTS OVERSATURATED STYLES AND STRIVES TO PUSH LIMITS